1. Aviation aftermarket professionals face language issues
The fastest growing aviation markets in the world are often neglected due to language barriers. It is noteworthy, that up to 80 % of aircraft engineers in Latin America, as well as China, which is predicted to become the fastest growing aviation market by 2014, do not speak in English.
“At the moment the growth of aviation industry in Latin America is increasingly accelerating. Despite the fact that the largest Latin American airlines have an ample demand for new aircraft and jets, they often face communication issues – these aviation industry members are limited to acquiring spare parts from the contacts whom they can understand in order to receive the required components and services faster.” – said John Hoyos, Business Development Manager of Locatory.com.
According to Dmitry Voskrosensky, the VP of Business Development at Locatory.com, a similar situation is an everyday occurrence in the East too. Chinese passenger numbers are predicted to grow by 10.8 % a year – China is forecasted to invest more than USD 228 billion in the industry over the next 5 years. At the same time there are around 400 western aircraft in the Russian aviation market (the number is expected to reach 500-600 aircraft by the end of next year). As the Russian aircraft manufactures produce only around 10-15 aircraft per year, The Russian market is exceptionally desirous of Western types of aircraft.
“Russian aircraft and helicopters are popular in Latin America, but, unfortunately, there are only a few companies which supply Russian parts in Latin America. Language issues make spare parts aftermarkets unattractive to many airlines. Locatory.com multilingual approach offers aviation professionals an opportunity to use the system in their own language”, – noticed J. Hoyos.
Translated into 7 major languages (English, Russian, Spanish, French, Portuguese, German and Chinese) Locatory.com spare parts platform makes aftermarket more accessible for the non English speaking partakers. “Now members of aviation industry can sell their stock worldwide and are given the opportunity to sell to previously unattainable markets.” – said D.Voskresensky.